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US Foodie Express

17 (Thur) Jun - 7 (Wed) Jul 2021
@ Harbour City, Times Square, ifc mall and New Town Plaza stores

US food culture is often associated with unhealthy, oily fast food. This summer, city'super introduces an all-new food festival – US Foodie Express – bringing you an array of healthy, organic and green ingredients and products from the US that should change the way you think about American food.

A New Take On American Fast Food: Green Burger Delight

Several popular American burger chains have made their way to Hong Kong in the past few years. Burger + Shakes + Fries is the holy trinity of fast food. Why not give it a healthy twist with veggie burger, yogurt and salad for a guilt-free meal that is just as comforting?

“Diet” Burger Meal:

Dr. Praeger’s Kale Veggie Burgers
A veggie burger made with nine different types of vegetables. gluten-free, soy-free and non-GMO.

Forager Organic Probiotic Plant Shake – Strawberry
Plump, summer-sweet strawberries blended into a drinkable organic cashew yogurt smoothie that is packed with probiotics.

Organic Girl USA Organic Supergreens Salad
A delicious blend of five veggie flavours: tangy red and green chard, hearty bok choy, and spicy arugula accented with mild sweet spinach. This salad is packed with nutrients.

For Busy Urbanites: Yummy American-style Grab n Go

Food trucks are very popular in the US. Everybody, from white collar workers to Silicon Valley engineers, enjoy a delicious grab-and-go from nearby food trucks.

If you’re looking for healthy and light lunch ideas, visit city'super for your favourite ingredients and make your own delectable taco!

Make Your Own American-style Taco:
Impossible Beef Made From Plants*
USA Avocado 32/36ct
Sabra Guacamole – Classic
Mi Rancho Organic Whole Wheat Tortillas

*Impossible Beef #Promotion:

During the US Foodie Express promotional period, purchase 2 packs of Impossible™ Beef Made From Plants at city'super stores (excluding E-Shop) and get a complementary Impossible™ Pin (distributed on a random basis). Purchase 3 packs of Impossible™ Beef Made From Plants and get a complementary Impossible™ Cooler Bag. Limited quantities available, while stocks last.

New York Street Food: the Irresistible Lobster Roll

When it comes to New York street food, the famous Luke's Lobster is definitely on top of the list. Fresh lobster, secret sauce and a hot dog bun – each bite is an explosion of flavours.

Want to recreate this enticing street food at home? Head on over to city'super for the freshest ingredients to make your own lobster roll!

Must-have Ingredients:

Cozy Harbor Maine Frozen Lobster Tails
The finest lobster from the US comes from Maine. These lobster tails are about four to five ounces, and are extremely sweet. They pair excellently with cream, butter, Parmesan, tarragon, parsley, chervil, paprika and white wine.

Chino Valley Organic Free Range Eggs – Large
These organic free-range eggs come from hens that live on free-range farms and fed only the finest organic grains and seeds from certified pesticide-free fields.

Healthy American-style Breakfast: Cream Cheese & Salmon Bagel

The chewy and filling bagel has taken Hong Kong by storm in recent years. If you’re a bagel fanatic, there’s nothing better than waking up to a handmade New York-style bagel every morning!

Visit city'super and grab some plain bagels, smoked salmon, cream cheese and some coffee, and indulge in a hearty breakfast at home.

Recommended Ingredients:

Wake N Bagel Plain Bagels
2020 SOFI Gold Winner; 2021 SOFI New Product Winner. Organic and vegan. Bake and enjoy within 20 minutes.

Organic Valley Organic Cream Cheese
This spreadable cheese is made with organic milk from pasture-raised cows, with no antibiotics, synthetic hormones.

Peet’s Espresso Coffee – Black & White
Rich single origin Colombian espresso combined with rBST-free milk to create a delicious 100-calorie pick-me-up.

Party Must-have: Classic American BBQ Pork Ribs

Mega-sized, juicy and piping hot BBQ pork baby back ribs… are you salivating yet? With your favourite BBQ sauce, you can create this exquisite, restaurant-quality dish at home! Now that’s something to wow your guests with at your next house party.

Recommended Ingredients:

USA Chilled Organic Pork Back Rib
Pork from Becker Lane Organic is from pigs raised on natural pastures and fed with organic grain. The meat has even marbling and is juicy and tender.

Hak’s Organic BBQ Sauce - Smoked Maple Mustard
Hak’s organic BBQ sauces also come in a variety of other flavours, including Brown Sugar Roasted Garlic, Habanero Pineapple, and Chipotle Bourbon. Take your pick!

Ore-Ida Shoestrings Fries
Rich, flavourful skinny fries – you won’t be able to stop at just one.

Hollywood Movie Night: Guilt-free Snacks and Drinks

After a busy week, it’s time to relax and unwind. Grab these guilt-free American-style snacks and drinks and get ready for a super chill movie night with friends!

White Claw Spiked Sparkling Water – Natural Lime (Alc. 5 %) [Can]
Spindrift Sparkling Water – Lemon
Late July Snacks Tortilla Chips (Nacho Chipotle/ Bacon Habanero Flavored)
Tate’s Cookies (Chocolate Chips/ Double Chocolate Chips)

Post-workout Must-have: Healthy Snacks and Drinks For Fitness

Want to stay fit? Exercise and diet go hand-in-hand. Hurry up and add these healthy and delicious products to your shopping list!

Lifeaid Fitaid Recovery Dietary Supplement [Can]
Each can only has 45 calories. With a natural sweetness and is rich in vitamins and essential nutrients. Free of artificial flavouring, sodium or sucralose.

Pure Fit Nutrition Bar (Chocolate Brownie/ Butter Chocolate Chip)
A plant-protein bar made with only natural ingredients. Can promote muscle growth and recovery, and reduces post-exercise fatigue. Suitable for those trying to tone and build muscle.

Failproof Quick Meal: Impossible Meat Frozen Goods

Fast Food = Unhealthy? The plant-based Impossible Meat, which has gained popularity in recent years, may change your mind about that. These frozen meals made with Impossible plant-based meat only requires simple reheating before you get to enjoy a healthy, delicious meal – perfect for those who are busy but still make an effort to stay healthy!

Why Impossible Meat?
Impossible plant-based meat is made with water, plant protein, sunflower oil, coconut oil and soy leghemoglobin, so it is rich in iron and protein. Plant-based meat can reduce meat production and consumption, which has a positive impact on society and the environment, such as improving human health, reversing climate change, reducing energy consumption, and is great for animals.

Impossible Thai Tom Yum Mince

The spicy minced Impossible meat has aromas of kaffir leaves and lemongrass, and is great with rice or in a lettuce wrap.

Impossible Vietnamese Spring Roll

Can be heated up directly, fried or air-fried – a crunchy and tasty snack.

Impossible Malaysian Curry with Okra

Made with a head chef’s recipe and can be enjoyed with rice or pasta. A nice and simple meal that’s easy to prepare.

Impossible Meatball with Basil Tomato Sauce

Parmesan cheese, onions, basil and Italian tomato sauce have been slow-cooked for an exquisite Italian flavour. Great with rice or pasta.

Impossible Chinese Cabbage Dumpling

Each morsel is handmade. The juicy, delicate dumplings have thin skin and tasty fillings – far superior than your usual frozen dumplings.



^Promotional products are available at selected stores only. While stocks last. The above product details are subject to change without prior notice. Photos are for reference only.

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