Sake Fair 2024
Home > Happenings > Sake Fair 2024
Sake Fair 2024
6 (Wed) –20 (Wed) Mar 2024
@ Harbour City, ifc mall, New Town Plaza & AIRSIDE stores
@ E-Shop
7 (Thur) –20 (Wed) Mar 2024
@ Times Square atrium
Calling all sake enthusiasts! The annual Sake Fair has returned for 2024. This year’s Sake Fair is led by five characters who will introduce you to the five major styles of sake, allowing you to deepen your understanding of the world of sake. Get ready to immerse yourself in a world of exquisite flavours and traditional craftsmanship, with 19 prestigious sake breweries and over 300 exceptional sakes. Brewery representatives will visit Times Square atrium irregularly to introduce you to the sakes they are most proud of. Scratching Fun and shopping privileges are also available. Sake Fair 2024 promises to be an intoxicating experience.
New to Our Sake Line-up: Ryusuisen
We’re so excited to have the Ryusuisen brand join our line-up of exquisite Japanese sake! Part of Ichinoya brewery, which was temporarily closed but made a comeback in 2023, Ryusuisen has two Sake Toji (master brewers) at the helm and uses traditional methods to create innovative sake creations.
Ryusuisen Aiyama Ageing Junmai Daiginjo
A modern yamahai-style sake with a fruity aroma complemented by a hint of grassiness. Its refreshing acidity and clean finish make it an excellent companion for food.
Ryusuisen Yamada Nishiki Kimoto Junmai Daiginjo
Crafted using the modern kimoto method, this sake offers subtle hints of white flowers and honeydew melon. It has a low alcohol content and a fizzy texture, with an initial burst of fruitiness and a touch of minerals. It finishes crisply and cleanly, making it a delightful choice for repeated enjoyment.
New Arrival: Sakes We Love
For this year’s Sake Fair, we’re delighted to bring you a selection of new sakes that are not to be missed! From fruity, fresh sips to fragrant, elegant creations, there’s something for everyone.
Fruity and Fresh:
Dassai Artisanal Inception Junmai Daiginjo
This collection of Dassai sake is characterised by pure, smooth textures with rich fruity and rice aromas and a slightly sweet flavour. It is crafted by two young brewers who have worked at the brewery for three and six years, working as a team to oversee the entire brewing process.
Fragrant and Elegant:
Eikun Dragon & Cat 35 Junmai Daiginjo
Inspired by the Year of the Dragon, the brewery has specially invited renowned artist Mr. Soeda and calligrapher Ms. Nakamura to design the sake label. Based on the theme of Date Masamune, a historical military commander, the illustration symbolises the bravery and popularity of Masamune through the depiction of a fierce dragon. This junmai daiginjo is refreshing and crisp when served chilled; at room temperature, it exudes an elegant fragrance and a smooth mouthfeel.
Born Diamond Junmai Daiginjo
In general, sake breweries maintain product consistency through batch blending. However, Diamond is the only Born sake that has not undergone the process, giving it a unique, pure character, just like its name suggests.
Fresh for Spring:
Namazake Recommendations
Spring is the perfect time to enjoy namazake, which is unpasteurised sake that tends to have a bright, fruity, fresh taste. Check out three of our top Fruity and Fresh picks below!
Flying Sugata Junmai Daiginjo Muroka Namazake
Sugata is a treasure from a boutique brewery from Tochigi Prefecture. Its sakes are characterised by their fruity and floral aromas. Enjoy this freshly pressed, seasonal sake.
Tenju Chokaisan Shunsho Ikkoku Junmai Ginjo Nama
This irresistible sake has an elegant floral flavour with a fizzy texture – just like a beautiful, tranquil spring night.
Dewazakura Curious Puppy Namazake
A popular bottle featuring a shiba inu on the label, this namazake is packed full of fruity aromas and is very easy to drink. Great for sake beginners.
Old is Gold:
Aged Sake Recommendations
Fresher is not always better when it comes to sake. Aged sake has become more popular in recent years, representing a breakthrough in the sake industry, and defying the conventional wisdom that sake should be consumed as soon as possible. Just like wine, sake can be transformed into something richer and more sophisticated through ageing. Keeping scrolling to see some of our recommendations!
Rich and Umami:
Tenzan All Koji Junmai 20-Year-Aged
Brewed using the all-koji fermentation method and aged for 20 years. Its rich and complex flavour showcases the ageing potential of the sake. Pairs well with baked cheesecake and Portuguese tarts.
Kirin Aged Honjozo Koshu
Based on the temperature and method of ageing, a sake can be defined as having a rich (“kojo”) or light (“tanjo”) maturation style. This particular bottle is of the richer style, with plenty of umami flavour.
Fragrant and Elegant:
Rihaku Vintage 2000 Tobin Daiginjo
The most premium daiginjo from Rihaku Shuzo, which is produced by ageing the sake that won the gold medal at the Annual Japan Sake Awards in 2020. Each bottle is uniquely handcrafted by skilled artisans, and the sake exhibits an elegant fruity aroma and a smooth, rounded mouthfeel.
Dewatsuru Idehanomezame Daiginjo
A premium sake selected from the Annual Japan Sake Awards that has been aged at low temperature for 10 years, resulting in a mellow aroma and flavour with lots of depth.
For Your Next Dinner Party:
Low-alcohol Sake
The trend of no- and low-alcohol drinks has been gaining popularity in recently. For this year’s Sake Fair, we’re pleased to introduce some low-alcohol sake of the Juicy and Clean style for you to enjoy!
Shichida 13 Junmai Ginjo
This sake has a pleasant fruity aroma with melon notes and a smooth texture. You can savour the unique sake rice umami of Shichida in the light sweetness and acidity.
Ryusuisen New Normal Fudo
Experience the aroma of muscat grapes and green apples with a subtle hint of cedarwood. This low-alcohol sake with a balanced acidity is a great match for seafood or dishes flavoured with herbs.
Daina 13 Tokubetsu Junmai Genshu
This refreshing, low-alcohol sake of the genshu (undiluted) style expresses a mild aroma of steamed rice, followed by a dry finish.
Pride of the Brewery:
Sakes Crafted with Own Rice
By growing their own sake rice, breweries like Chikurin and Izumibashi can cultivate the most suitable rice varieties based on their brewing needs, which gives an extra level of vitality and a more robust flavour profile to their creations. We have handpicked two bottles of sake made with the breweries’ own rice. Bring them home from city’super!
Rich and Umami:
Chikurin Earth Science Bio Junmai Ginjo
The brewery has been growing its own rice for making sake since 1987. This organic junmai ginjo is meticulously crafted by the brewery, taking care of every step from rice planting to polishing. It has a pear aroma and a clean finish. Best served chilled, with food.
Fragrant and Elegant:
Izumibashi Dragonfly 20 Junmai Daiginjo
With the philosophy “sake brewing begins with rice growing”, the brewery makes only junmai sake without adding any distilled alcohol to fully express the authentic flavour of rice. It exhibits a vivid vitality with a robust flavour.
Absolutely Fruiti-licious:
Japanese Fruit Liqueurs
Apart from the classic sake, Japan is also known for producing some exquisite fruit liqueurs, such as yuzu liqueur and plum wine (umeshu). If you have a sweet tooth, then you’ll want to check out our recommendation of sweet liqueurs that you can add to your collection!
Kubota Yuzu Liqueur
Kubota’s first-ever liqueur, this refreshing yuzu liqueur has been produced by carefully extracting the essence from yuzu peel, which results in a fresh, rich flavour. Can be enjoyed as is, or by adding black tea or fruit.
Izumibashi Yamada Juro Junmai Daiginjo Umeshu
This plum wine has been brewed with Jyuro plums from Kanagawa Prefecture, using the brewery’s own junmai daiginjo as the base. Indulge in its fresh sweetness and the rich flavour of plums.
Dewazakura Yamagata Fruit Liqueur
Crafted by combining pears, peaches, grapes, apples and cherries with Dewazakura Oka Ginjo, which enhances the fruity aroma and sweetness. Best served with soda water.
Scrumptious Bento Boxes Direct From Japan
city’super is delighted to bring you local gourmet frozen bento boxes made with specialities from Japan, with Maneki’s unique flavours. Simply reheat in the microwave and you can enjoy a delectable, hassle-free meal paired with sake.
Maneki Frozen Furusato Hyogo Kobe Beef Bento
Cooking the marbled cut of Kobe wagyu with its rich meaty and fatty aromas using Makeji's original method allows you to savour the perfect combination of sweet beef and chewy rice.
Maneki Frozen Sesame Sauce Beef Tongue Bento
Tohoku’s famous gourmet beef tongue is seasoned with sesame sauce, while the umami of hot rice and refreshing mustard greens marinated in soy sauce further elevates the bento for a hearty meal.
How to enjoy:
Remove the lid and cover the bento lightly with plastic wrap, then place it in the microwave. Heat at 500W for about 6 minutes and 30 seconds. Enjoy!
Sake Festival 2024 Double Rewards
In addition to over 300 captivating sakes, city’super brings you two delightful activities.
Surprise One: Scratching Fun
Until 20 (Wed) Mar 2024, by presenting an eligible same-day receipt for a single net purchase of HK$500 or more*, which includes at least one promotional sake or liqueur from Sake Fair 2024 at Times Square store or Times Square atrium, you can redeem a scratch card at Times Square atrium. You'll have a chance to win shopping voucher, snacks and more. Everyone’s a winner!
Surprise Two: Shopping Privilege
Until 20 (Wed) Mar 2024, make a single net purchase of the designated amount of promotional sake or liqueur from Sake Fair 2024 at physical stores to receive a complimentary gift^.
Details:
^Limited quantities, available while stocks last. Terms and conditions apply.
*Terms and conditions apply, please click here to enlarge the image
